ABOUT
FROM REMEMBRANCE
TO ACTION.
We honor lives lost to traffic violence and bring people together to create safer streets for everyone.
OUR MISSION

Ride for Your Life was founded to honor those lost to traffic crashes and to galvanize individuals, communities, policymakers, and legislators to make roads safe for everyone. Through bike rides, walks, rallies, and other events held across the United States, we aim to serve as a catalyst for legislative, infrastructure, and policy change at the local, state, and national levels.
OUR STORY
Ride For Your Life began in 2022 after Sarah Debbink Langenkamp—a mother and U.S. diplomat—was struck and killed on her bicycle riding home from her children’s elementary school, just weeks after she and her family had been evacuated from Ukraine for their safety.
The first ride in Washington, D.C., resulted in the bipartisan Sarah Debbink Langenkamp Active Transportation Safety Act in the U.S. Congress and inspired other Rides in Maryland/Washington D.C., Colorado, Wisconsin, Massachusetts, and Saskatchewan, Canada. These in turn resulted in further life-saving legislation that have demonstrated the power of our formula of pairing remembrance with advocacy. Ride for Your Life Washington, D.C., is currently the largest event held nationwide on World Day of Remembrance for Road Traffic Victims.

TODAY

Ride For Your Life is now a 501(c)(3) organization that is partnering with biking, walking, and safe streets organizations across the country to expand and deepen our impact. Your participation and financial support power our events and advocacy, at both the local and national level, and proceeds from your donations are split evenly with local advocacy partners. Register today and help build a future where every journey ends safely.
Because our streets exist for everyone.
OUR LEADERSHIP & BOARD
DAN LANGENKAMP, FOUNDER/ PRESIDENT

Dan Langenkamp is a safe streets advocate and former U.S. diplomat. In 2022, Dan’s wife, Sarah, was killed riding her bicycle just outside Washington, D.C., weeks after the family had been evacuated from Ukraine, where Sarah and Dan had been serving to help the country fight Russia’s full-scale invasion. Sarah's death, occurring in the nation’s capital just after the family had fled a war zone, gained national attention and highlighted the safety crisis on American roads. U.S. cyclist deaths reached an all time high in 2022, the year she died, a number only beaten by the number of cyclist deaths the following year, in 2023.
A public affairs specialist, Dan began advocating for improved roadway safety after his wife’s death, forming the Ride for Your Life movement, where victim families and friends hold bike rides and walks to memorialize road traffic victims and press for legislative, infrastructure and policy changes to save lives.
READ MORE
Dan’s first ride, ending at the U.S. Capitol, brought nearly 2,000 people together for Washington’s largest safe streets event to date. The ride/walk garnered national media attention, with coverage by the The New York Times, The Washington Post, CNN, and NPR’s All Things Considered.
Ten more rides have since been held across the United States and Canada, with the largest, the Ride for Magnus: Ride for Your Life” bringing some 5,000 participants to Boulder, Colorado, in July 2023, on the anniversary of the death of Magnus White, a champion U.S. junior cyclist. The annual DC ride is the nation ’s largest event on World Day of Remembrance for Road Traffic Victims. Rides have resulted in Maryland legislation to better protect bike lanes, introduction of the bipartisan and bicameral Sarah Debbink Langenkamp Active Transportation Safety Act in the U.S. Congress, introduction of the Magnus White Cyclist Safety Act in the U.S. House of Representatives, and other safe streets accomplishments.
Dan has won multiple awards for his roadway safety advocacy, including the Bicycle Leadership Conference’s 2026 Oberstar Award, given by the U.S. bicycle industry to the nation’s most effective safe streets advocates. Dan won the Distinguished Civilian Service Award, the equivalent of a Bronze Star, for his work in Afghanistan in 2004 and the State Department’s highest public diplomacy award, the Edward R. Morrow Award for Excellence in Public Diplomacy, for his work in Ukraine in 2022.
During his diplomatic career, Dan served in a wide range of roles in Afghanistan, Vietnam, Uganda, Iraq, Cote d’Ivoire and Ukraine, as well as in Washington, where he was spokesperson for the European Bureau. Dan retired from the U.S. government in September 2025 after 24 years of service in protest of the Trump administration’s policy on Ukraine. He and his two boys, Oliver (13) and Axel (12), live in Bethesda, Maryland.
JORDAN MITTELMAN, EXECUTIVE DIRECTOR

Jordan Mittelman has spent his career building experiences that bring people together around brands, causes, and community. His background includes leadership roles in bicycle retail, running events, startups, and nonprofit advocacy, with experience in marketing, partnerships, and large-scale event production.
BOARD OF DIRECTORS
ROB CAPPUCCI, VICE PRESIDENT
SRAM, Director of Advocacy and Industry Partnerships
READ BIO
Rob Cappucci lives in Chicago and has worked for SRAM for more than 20 years, one of the largest component suppliers in the bicycle industry. He has worked in acquisitions, product development, and operations, and currently serves as Director of Advocacy and Industry Partnerships, where he manages SRAM’s investments in building and improving places for all types of riders and works alongside peers and competitors for the greater good of the industry.
He bikes to work year-round and experiences firsthand the benefits of biking as well as the challenges of keeping riders safe on roadways.
His passions include his family, the outdoors, and his community, and he has served on local nonprofit boards for 20 years.
DIRK DEBBINK, TREASURER
US Navy, retired Vice Admiral (father of Sarah Debbink Langenkamp); Chairman Cincinnati Insurance; President, MSI General, Waukesha, WI
READ BIO
Vice Admiral Dirk J. Debbink, U.S. Navy Reserve (retired) served on active duty with the U.S. Navy as the 12th Chief of Navy Reserve on the staff of the Chief of Naval Operations in Washington, DC, from July 2008 to August 2012. He retired from the Navy on 30 September 2012. His 35 years of service included approximately 11 years active duty and 24 years of drilling reserve duty.
Upon his retirement from the Navy, he returned to Oconomowoc, WI as Chairman of MSI General Corporation. The company is a design-build general contractor specializing in new construction and renovation of industrial, retail, commercial and institutional buildings throughout Southeast Wisconsin.
In addition to the board of Ride For Your Life, Inc, he currently serves on the board of directors of Cincinnati Financial Corporation of Cincinnati, OH and Discovery World Museum in Milwaukee, WI. He previously served on the board of directors of the U.S. Naval Institute in Annapolis, MD, Froedtert Hospital in Milwaukee, WI, and Fisher House of Wisconsin.
As the father of Sarah Debbink Langenkamp, he has become acutely aware of the need for legislation that will help protect all Vulnerable Road Users. He and his son in law, Dan Langenkamp, have been working on Capitol Hill in Washington, DC, since spring 2023 to advance the Sarah Debbink Langenkamp Active Transportation Safety Act.
VADM Debbink earned his BS in Systems Engineering from the US Naval Academy in 1977 and his MBA from the University of Chicago in 1990. He is a registered Real Estate Broker and retired Professional Engineer in the State of Wisconsin.
BOB BURNS
Trek, Counsel, VP of Global Advocacy
READ BIO
Bob Burns is a 31-year bicycle industry veteran who founded Trek’s legal department in 1995 and served as Trek’s VP& General Counsel for 23 years. Bob currently serves as Board President of the National Interscholastic Cycling Association (“NICA”). He is an Oberstar Award recipient, and a recipient of the Bicycle Retailers’ Brainy Award for outstanding bicycle industry service. Bob has served, and continues to serve, many industry organizations such as Ride for Your Life, Dream Bikes, People for Bikes, BPSA, NICA, the Wisconsin Bike Fed, and Cycling Industries Europe. Bob is the Executive Director of the Trek Foundation, and is active on the national, international and local levels on issues such as model legislation for ebikes, and trade and tariff issues. In addition to serving as Trek’s General Counsel, Bob helped found BCycle in 2008 and served as BCycle’s President for ten years. BCycle has grown to become one of the USA’s largest providers of public bike share systems and has launched over 60 cities and provided millions and millions of rides.
TRINY WILLERTON
It Could Be Me, Founder
READ BIO
Triny Willerton is the founder and president of It Could Be Me, a 501(c)(3) nonprofit dedicated to making roads safer through advocacy, education, and storytelling. A former recording artist and manager with PolyGram Records in Mexico City, she later became an elite triathlete and cyclist, representing Team USA at the 2016 ITU Short Distance World Championships and competing in the 2018 Ironman World Championship.
After surviving a life-changing crash in 2018 when she was struck by a driver while riding her bike in Boulder, Colorado, Triny dedicated her life to advancing road safety. Today, she works with national, state, and local partners to create safer streets for all road users. She serves on the City of Boulder Transportation Advisory Board, the U.S. Department of Transportation's Transforming Transportation Advisory Committee, and the boards of the League of American Bicyclists and Ride for Your Life. Through It Could Be Me, she empowers crash survivors and families to inspire empathy, accountability, and lasting change.
ALICIA BOSSCHER
University of Wisconsin- Madison, Clinical Dietitian Nutritionist (sister of Sarah Debbink Langenkamp)
READ BIO
Alicia Bosscher, Sarah's sister, has always been into biking but was compelled into bike advocacy after Sarah's death in 2022. Additional inspiration to work towards a more walkable and bikeable world comes from her work as a Registered Dietitian at UW-Madison and her role as a mom of three kids who bike to school year-round. Alicia enjoys being outside, making fancy pies, doing yoga, playing ultimate frisbee, and traveling to places she’s never been with her husband, Nate. It’s a bonus if they can explore those new places by bike!
ERIC OLSON
Sidney Mae Olson Rainbow Fund, Founder/ President
READ BIO
Since a driver killed his 5-year-old daughter Sidney in a crosswalk, Eric Olson has focused his life’s work on giving kids like her the “freedom to move. “ He is president of the Sidney Mae Olson Rainbow Fund, which he co-founded with his wife Mary Beth Ellis on the belief that healthy communities are those where kids feel free to walk, bike, and roll. Together, they’ve helped to implement local and state-level changes to make roads and vehicles safer — and co-founded the Massachusetts chapter of Families for Safe Streets to help victims of traffic violence and their famlies. They’re work has been featured frequently on Boston area TV and print media. A longtime software executive, Eric is currently the chief marketing officer for Cority, which provides software to help businesses protect their employees and the public from harm, including preventing safety incidents like the one that killed Sidney. He is an avid cyclist, trail runner, and skier who lives in Massachusetts and Vermont.









