COMMUNITY PARTNERS

THIS MOVEMENT IS

STRONGER TOGETHER

Meet the organizations standing with us for safer streets.

This movement is stronger because we move together. Our partners share our commitment to safer streets and are helping turn that commitment into action.

FOUNDING PARTNER

Wisconsin Bike Fed Logo

Wisconsin Bike Fed works statewide to make bicycling and walking safer, more accessible, and more enjoyable for everyone. Through advocacy, education, and community programs, Bike Fed works with communities across Wisconsin to create better places to walk and ride.

  • Integral to shaping and supporting Ride For Your Life in Madison and the event's advocacy campaign.
  • Receives an equal share of event proceeds to support work for safer, more accessible walking and bicycling across Wisconsin.

LEGACY PARTNER

Safe Streets For Sasha

Safe Streets for Sasha was founded to honor Sasha Rosen and carry his legacy forward through action. The organization advocates for safer streets, responsible driving, and meaningful safety improvements, empowering community members to speak up and work with local leaders to prevent traffic violence.

  • Integral to shaping and supporting Ride For Your Life in Madison and advancing Sasha’s Bill, a central focus of the event’s advocacy campaign.
  • Helps carry Sasha’s legacy forward by advocating for safer streets and an end to traffic violence in Madison.

WITH GRATITUDE TO OUR SPONSORS

We’re grateful to the sponsors who are helping make Ride For Your Life possible. Through financial support and in-kind contributions, their partnership helps us bring our community together, honor those we ride for, and turn our shared commitment to safer streets into action.

LEAD SPONSORS

SRAM logo

SRAM is committed to expanding the potential of cycling and making it an indispensable part of a healthier, better future. Through advocacy and its support for better infrastructure, access, and inclusion, SRAM works to help more people experience the power of the bicycle.

Trek logo

Trek believes the bicycle can be a force for positive change—from creating more equitable mobility to addressing climate change and traffic congestion. Through its support of organizations and causes that use bikes for good, Trek works to help create a better world for people and the planet.

Bike Law logo

Bike Law is a network of bicycle attorneys advocating for the rights and safety of cyclists on and off the road. Through legal representation, education, and advocacy, Bike Law works to protect cyclists and advance a culture of safer, more responsible streets.

SUPPORTING SPONSORS AND PARTNERS

Madison Bikes

MADISON
BIKES

Madison Water Utility

MADISON
WATER UTILITY